1. What genre of music do you listen to/like the most?
2. What do you like about this type of music?
3. Do you believe music videos make a difference when selling a song? would you watch what you've heard is a good music video if you didn't like the song?
4. What features in a music video would put you off?
5. What features of a music video do you think would attract you to it?
From my research I found out these things;
Why do people listen to the music that they do?
One of the answers that came up alot for question two was the lyrics of a song. People like songs which have meaning and make them think. The emotions which are portrayed in songs are often felt in the listener and this sort of emotional power and depth is important the listener as it gives the song purpose.
An example of a song which has thought provoking lyrics would be Bob Dylan's the Times They are a-Changin'. This song if famous for its strong views and cleverly crafted lyrics.
"Come gather 'round people
Wherever you roam
And admit that the waters
Around you have grown
And accept it that soon
You'll be drenched to the bone.
If your time to you
Is worth savin'
Then you better start swimmin'
Or you'll sink like a stone
For the times they are a-changin"
An example of bad lyrics would be the song Life by Des-ree. This song contains the all time worst lyrics according to a listener poll held by BBC 6 music.
"I'm afraid of the dark,
'specially when I'm in a park
And there's no-one else around,
Ooh, I get the shivers
I don't want to see a ghost,
It's a sight that I fear most
I'd rather have a piece of toast
And watch the evening news"
Do music videos make a difference when selling a song?
For question three everyone answered that the video does make a difference to the selling of a song and the majority said that they would watch a good music video if they did not like the song. This shows that music videos play a big part in the selling of a song however; the liking of a music video does very much come down to taste. This is why different genres of music have different styles of music videos.
As you can see the top and the bottom rows are two different videos from two different genres. The top in John Lee Hooker's video for One Bourbon, Onse Scotch, One Beer which is in the genre of Blues. The bottom is the video for Kanye West's song All of the Lights. The videos have been crafted for their genres audience by knowing what the audience likes due to its genre.
With the constant advance in technology music videos become more accessible than just watching on TV. They can not be downloaded onto phones, ipods, ipads and many more devices. This makes music videos in today's world much more important as they are available in a more portable fashion making the video just as an important feature as the song itself in many respects.
What puts people off music videos?
People do not watch music videos which have been badly made. With the rate of technology today there is now an assumption that music videos must all be up to scratch. They must be filmed well and edited well. People do not like videos which are uninteresting; videos which are simplistic with no feature of individuality. Without an interesting narrative or element of originality (like the OK Go video below) there is no reason for a viewer to sit and watch.
What attracts people to music videos?
Generally iIgot the same answer for question five; people like a music video which has an interesting original idea or some feature of individuality. The point of music videos it to be watched and to entertain and people are entertained by something new which they haven't seen before. People now haw seen allot of music videos in their lives so many of the ideas behind music videos are unoriginal which is why people enjoy watching something different as it is new and exiting.
For example OK Go's video for This Too Shall Pass;
This is an interview which I did for the questions with a member of my class which I recorded.
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